PC Digital Strategy First

Who doesn’t know what a PC is? Personal Computers are one of the most defining features of our time. Machines that are great for work, for fun and for studying. But what PC really is? The Wiki says it’s a “multi-purpose electronic computer whose size, capabilities and price make it feasible for individual use”. But it gets better: “Personal Computers are intended to be operated directly by an end-user, rather than by a computer expert or technician”. Computers were originally invented to “compute” and solve complex mathematical problems. Today, everything is different and their original purpose is actually the least important one. Instead, they are used for gathering data (internet), entertainment (video games, movies, music, etc) and work. Since the early 1990s, Microsoft operating systems and Intel hardware have dominated the PC market. There are alternatives to Microsoft Windows operating system but they still occupy a minority share of the industry. These include Apple's iOS and free open-source operating systems (e.g. Linux and Chrome OS).
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